Journal of Business and Retail Management Research

Published by Centre for Business & Economic Research

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Tom A. Buckles

Department of Marketing & Entrepreneurship School of Business & Management Azusa Pacific University United States of America

2 published articles 1228355 views 270 downloads

Published Articles

Some attitudinal predictors of fair-trade buying behavior in the United States

JBRMR , Volume 14 Issue 02 , 29 Apr 2020

Prahalad's market approach impacting brand loyalty in base of the pyramid Philippines

JBRMR , Volume 12 Issue 2 , 19 Jan 2018